Having trouble finding an RTX 4090? It may be about to get harder

Financially, times are tough for many, but that hasn’t stopped well-heeled gamers from rushing out to buy Nvidia’s RTX 4090 (opens in new tab). In fact, their popularity has led to a global shortage, and we’re all too familiar with those. Newegg in the USA, Overclockers in the UK, and Mwave in Australia show one single model in stock between them at the time of writing. 

You’d think at $1,599 / £1,699 / AU$2,959, Nvidia would be rushing to make as many AD102 GPUs as it can can to meet demand, but that might not be the case, as a new rumor suggests that Nvidia is reallocating its TSMC capacity over to much higher margin H100 Hopper enterprise GPUs. (opens in new tab)