Roblox and Walmart are now selling real-world items in-game to anyone over the age of 13: ‘It’s very safe’

Walmart and Roblox have teamed up to provide a service I didn’t know anyone needed: letting anyone over the age of 13 browse and buy goods from Walmart via Roblox, which amounts to an Inception-style headache. 

There was already a way to walk through a virtual retail shop via Roblox’s Walmart Discovered: a game that lets players discover new Roblox games, buy emotes, customize their very own Walmart cart, and show off their favourite items. It was made by Walmart in a crossover event with Roblox. But now it’s not just limited to immaterial purchases, as players located in the US who are 13 years and older can now actually order real-world items to their door (via Digiday).