Pokemon Co. kicks off “Open Up” TCG/TCG Pocket campaign

The Pokémon Trading Card Game is going strong decades after its release, and Pokémon Trading Card Game Pocket is soon going to see worldwide release, giving fans a whole new way to get in on the card-collecting action. Ahead of that release, Pokémon Co. is spreading the word on TCG fun in general through a new campaign in Japan.

The commercial above was just released, and it shows people young and old having fun with the Pokémon TCG. Some of those people are enjoying Pokémon Trading Cards the traditional way, while others are collecting through the new Pokémon Trading Card Game Pocket app. Either way, Pokémon Co. is looking for people of all ages to start collecting.

As of right now, the “Open Up” marketing campaign is only taking place in Japan. There’s no doubt the Pokémon TCG is popular all over the world, so there’s certainly a chance we could see similar marketing efforts in other regions. We’ll keep an eye out for this campaign and bring you any updates we spot.